For those of you following at home, you may know that there are 36 weddings on our calendar this year. In the photography world, that’s quite the workload! We would have been underwater trapped in the weeds if it wasn’t for the system we have in place to keep everything organized and efficient with clear communication at every turn.
It’s a little embarrassing to say, but we’re all about transparency and community over competition. What I am about to share with you will hopefully plant deep into the heart of your business. Our goal? To have you learn from our mistakes! We have so many mistakes to choose from, but our previous lack of workflow and studio management was the most detrimental to our success for YEARS.
Grab something to sip on and a snack! We got some learnin’ to do, friends!
Why do you need a CRM/studio management system?
To put it plainly: to keep this boat afloat! There are hundreds of minor and major tasks you must manage daily, weekly, monthly, quarterly, and yearly in your business. Our brains can only hold so many mental checklists and a notebook can only keep so many checklists organized for you. A CRM (client relationship management) system will keep you in check and on track in your client experience, back end of your business, and your workflows. We can’t book and serve our clients if we aren’t prepared to do so!
Take a moment to think about this: how are your time management skills? What else are you juggling in your life? For me, I am a full time business owner, a wife, a mom, a Rising Tide co-leader, etc, etc, etc. Before I started using a studio management system I was s t r e t c h e d t h i n. I could’t possibly show up for every person in my life (and for myself) when there are seemingly not enough hours in the day.
Then a CRM/studio management system walked into my life... Everything changed. It gave me the tools and confidence to turn our business into a full time income and gave me more time to do what we love - being a family, serving our clients, and creating!
The program we use is called HoneyBook!
Geared towards business owners in creative fields, HoneyBook is a one-stop shop for everything you could ever hope to put into your client’s experience with you! It has been instrumental in the success of our business.
There are countless features that we love, but I wanted to highlight some of their “we can’t live without these” features for you!